“We are extremely excited to partner with BFGoodrich as our exclusive tire supplier in Red Bull GRC competition,” said Red Bull Global Rallycross CEO Colin Dyne. “BFGoodrich’s legacy, both in and out of motorsport, is second to none, and we look forward to working with them as one of our most integral partners beginning with this season.”
Groupe Michelin’s commitment to worldwide motorsport with its two global brands, MICHELIN and BFGoodrich, is unparalleled by any other tire company. Teams competing with Michelin tires have taken every 24 Hours of Le Mans overall victory since 1998, as well as the past five World Rally Championships with drivers Sebastien Loeb and Sebastien Ogier.
Similarly, the BFGoodrich Tires brand has delivered more championships in world-class desert racing than any other tire manufacturer over the past four decades, most recently dominating North American desert racing with 20 overall wins in the last two years’ 22 most-celebrated races on the continent. Only BFGoodrich owns 27 overall wins in the famous Baja 1000, more wins in the iconic race than those of all other tiremakers combined.
“The BFGoodrich brand is a critical part of the Groupe Michelin’s success in motorsports. The brand is key in how we use competition both to engage our consumers and to develop new products,” said Scott Clark, executive vice president and chief operating officer, Michelin North America. “BFGoodrich’s heritage of four decades in racing on a wide variety of surfaces and terrain demonstrates the ability to bring advanced tire technology to racing disciplines like the Red Bull Global Rallycross. In addition, BFGoodrich Tires shares many of the brand attributes and consumer interaction efforts that the Red Bull brand boasts. BFGoodrich Tires’ involvement in the GRC series is a natural extension of the brand’s global partnership with Red Bull.”
For more information: www.redbullglobalrallycross.com