Speedville Museum/FWD
October 10, 2016 11:21 am

Four Wheel Drive Auto Co. Museum Starting Expansion

John Gunnell,author

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John “Gunner” Gunnell is a frequent contributor to Speedville and Engine Builder magazine, and owns Gunner’s Great Garage, a restoration shop in Manawa, WI.

Triumph Spitfire 4

1969 Chevy Camaro Z/28 Sport Coupe

'Dandy' Dick Landy's 1965 Dodge Hemi Coronet

Reggie White's 1949 Buick Super Sedanet

1949 Oldsmobile Futuramic 98 Convertible Coupe

The Butterball Special racing car was built in England in 1948 and has been in the FWD Museum in Clintonville, Wis., since 1957. The FWD company had also commissioned a four-wheel-drive Miller Indy car in 1930.
The Butterball Special racing car was built in England in 1948 and has been in the FWD Museum in Clintonville, Wis., since 1957. The FWD company had also commissioned a four-wheel-drive Miller Indy car in 1930.
Zachow­ Besserdich invented one of the earliest four-wheel-drive systems in his machine shop on East 11th St., in Clintonville, Wis. nearly 110 years ago in 1907. That was the beginning of the Four Wheel Drive Auto Co. or FWD. Eventually, the machine shop became the home of the company’s historic vehicle collection and was called The FWD Museum.

The company survives today and operates as FWD-Seagrave building heavy-duty four-wheel-drive trucks and fire apparatuses.

Recently, the FWD Foundation, formed to preserve the history of the Four Wheel Drive Auto Co., purchased the former Topp ­Steward tractor factory in the city to convert it into a new and larger FWD Museum.

Mark Thomas and Marcia Olen, the granddaughter of Clintonville lawyer Walter A. Olen announced the purchase. Olen was the first president of FWD and ran it for many years after Besserdich and Otto Zachow developed a system for powering all four wheels of a vehicle. The three men founded FWD in 1909.

“The museum on 11th street is wooden and oil soaked,” Mark Thomas said. Thomas is a former Clintonville resident who works with the foundation and museum. “We are concerned that a fire could destroy important history, but the building will stay and may be turned into the shop it once was.”

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The new home of the FWD Museum encompasses 60,000 sq.-ft. and is a concrete and steel structure. It will provide more space for the museum as well as room for a library, research area, offices, gift shop and meeting room.

“The history of FWD is important to the world,” Thomas said. “The present museum is too small to adequately represent that history. There isn’t anything newer than 1916 in that building and a lot of history has been made since 1916.”

Five trucks have been donated to the museum since 2012 and more donations are being worked on. The goal is to have 21 FWD trucks in the museum by the end of 2016. The corporate entity FWD Seagrave has also entrusted the museum with a substantial quantity of patterns and documentation.

While the foundation continues to seek donations of historically significant vehicles and print and paper material from the public, part of the building may be leased out for income. There is no set schedule for completion of the move, but the foundation wants to develop a “Friends of the Museum” program and attract volunteers to work there. The goal is to make the museum an asset for the city.

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