With more and more racing teams branching out into other areas of the automotive sector these days, it’s no surprise that the Williams F1 team is going after new markets. The British F1 team has been collaborating on road car technology more and more frequently. It even developed the new CX-75 supercar in collaboration with Jaguar, despite the project being cancelled before going into production. Williams has also aided Nissan in several projects, including the GT-R NISMO and its LeMans racecar.
When it comes to emerging technologies, such as hybrid and electric power-trains, the Williams engineers have all the experience in the world. With the inauguration of the hybrid system in Formula 1 in 2009, Williams became the first and only manufacturer to design and manufacture its hybrid technology entirely in-house. Williams is also the supplier of the battery packs to be used in the all-electric power-trains of Formula E.
In order to facilitate the application and deployment of Williams F1 technology into other commercial and consumer markets the team is investing in a new division called Williams Advanced Engineering, which will employ 250 Williams engineers and find its home in a brand new 40,000 sq. ft. facility. The new division will foster increased collaboration between Williams and road car manufacturers, as well as serve as a major epicenter of development and refinement for advanced technologies.